Targeting & keywords
Reaching the right people by intent, location, and device, and weeding out the searches that waste spend.
What it is
Google Ads is the fastest way onto page one. Done badly, it is also the fastest way to waste money.
Most agencies take a percentage of your ad spend, so the more you spend, the more they make — whether it works or not. We charge a flat monthly fee. Our job is to make every rand work harder, not to talk you into a bigger budget.
We set up tightly targeted campaigns, track conversions properly, and watch the numbers like they are our own money. You keep full control: start, stop, or adjust anytime. And because driving traffic is only half the job, we will also tell you when the problem is your landing page, not your ads.
16+yrs
Years in business
700+
Projects shipped
102+
Ten-year clients
What you get
What we manage
Campaign & ad creation
Clear, well-structured campaigns and ad copy written to attract the right click, not just any click.
Conversion tracking
Proper tracking so we optimise for real leads and sales, never just impressions and clicks.
Plain-English reporting
Honest reporting on what your budget actually returned, with no jargon to hide behind.
Top of page one
Straight to the top,
the day you start.
A well-run ad drops you in above the results the moment someone searches — clearly marked as yours, and you only pay when they click.
Paying a percentage to an agency that profits when you overspend? Let’s talk about a flat fee instead.
Start the conversationHow we approach it
Spend, measured.
Plan & research
We research your market and competitors, set a budget strategy, and plan the keywords worth bidding on.
Build & track
We structure the campaigns and set up conversion tracking, so every rand is accountable from day one.
Tune relentlessly
We test ads, sculpt out wasted spend, and shift budget toward what is actually converting.
Report honestly
You see what worked in plain language, and we tell you the truth even when it is not what an agency usually says.
My first reaction was WOW and a big smile. It is such a privilege to see my dream turn into reality and all the hard work is paying off!
Pricing
Simple pricing. No percentage games.
Launch
R2 950/month
For businesses getting started, spending up to R10k/month on ads.
- One or two search campaigns, built from scratch
- Keyword research and account setup
- Conversion tracking so you can see what’s working
- Monthly performance report in plain English
- Email support
Growth
R4 950/month
For businesses ready to scale, spending R10k–R30k/month on ads.
Everything in Launch, plus:
- Search and Performance Max campaigns
- Ongoing optimisation, every two weeks
- Ad copy and landing-page A/B testing
- Monthly strategy call
- Priority support
Scale
from R7 950/month
For established advertisers spending R30k+/month who want the full machine.
Everything in Growth, plus:
- Full multi-channel: Search, Performance Max, Display, Remarketing
- Weekly optimisation and bid management
- Live custom reporting dashboard
- A dedicated point of contact who knows your account
- Quarterly strategy review
We optimise for cost-per-lead, not your ad budget.
Prices are for management only. Your ad budget is separate and paid directly to Google — you always own your account and your spend.
Good to know
Questions we hear a lot.
You set the budget and keep full control. We will recommend a sensible starting point for your goals and market, and we would rather you start modest and scale what works than pour money in blind.
Yes, plainly. If your budget would do more elsewhere, or the real issue is your landing page, we will say so, even though we are the ones being paid to run the ads. That honesty is rather the point.
Not always, but ads only convert as well as the page they land on. If your site is letting good clicks slip away, we will flag it and suggest the smallest fix that makes the biggest difference.
Let’s make every rand work
Explain your problem.
We’ll code your solution.
No sales pitch. No tiered packages. Just a proper conversation about what you’re trying to do and whether we’re the right team to help you do it. If we are, brilliant. If we’re not, we’ll tell you who is.